Noblesse Luxe Publishing
FRAGRANCE NEWS REPORT
It's Over for Third-Party Vendors at HENRI BENDEL
It was reported over a month ago that HENRI BENDEL Fifth Avenue flagship store will no longer do business with third-party vendors.
This came to a shocking surprise to many HENRI BENDEL loyal customers who shop their for beauty products that come from all over the world.
Apparently HENRI BENDEL wants to put the spotlight on their own named brands which are handbags, fashion accessories, fashion jewelry, cosmetics, travel accessories, leather goods, hair goods and home fragrances.
HENRI BENDEL flagship store was the icing on the cake for niche fragrances. It gave them an opportunity to be taken very seriously in a well established retail store on the most fashionable and iconic address of Fifth Avenue.
Wow what a shame, I thought the diversity was what set themselves apart. Do you think customers purchased more third-party vendor products than the HENRI BENDEL brand?
My hat goes off to the third party vendors who made it on the shelves in HENRI BENDEL .I'm sure they had to prove themselves quite a bit but as with anything in life, it is time to move on.
I know of some very fine niche fragrance and beauty retailers in New York and perhaps they will seek this opportunity and approach these perfumeries such as Aftelier, Aroma M, Teo Cabanel, Memorie Liquide and others and offer them space on their shelves.
If you are involved in the niche fragrance industry, it is our duty to help expand and find creative ways of exposing the true art of perfumery whenever it is needed.
I can remember when HENRI BENDEL was first established in Chicago at 900 North Michigan Avenue. I remember the increasingly amounts of third-party vendors at this store. Due to the diversity of products and such unique jewelry is why I applied and got a HENRI BENDEL credit card.
It is here where I first encountered the entire collection of Annick Goutal fragrances, MAC Cosmetics and the first HENRI BENDEL fragrance that I truly loved.
For all of you who shopped at HENRI BENDEL NYC, will you continue to shop there for HENRI BENDEL merchandise? Or, did you go there just for the third-party vendor products?
Note: I heard the news from FASHION TIMES. An online fashion magazine based in New York.
Photo: Photo of Henri Bendel taken from Google/www.blog.mallofamerica.com
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