Niche perfumery is the opposite of mass perfume production. Niche perfumes are created with devotion to fine fragrance notes and essential oils are used in place of alcohol. This is an area of perfumery that is truly fascinating because so many perfumers have created wonderful works of art and sometimes it can be hard to describe it.
Niche perfumery applies to all parts of the world as long as the main goal is art and creativity.
Niche houses tend to have their own perfumer in charge of the fragrances of the house, just like it was in former days. The packaging for niche fragrances is a lot more complex and more ornate than for mass market fragrances. This was the second most important component that grabbed my attention to this market. So much time and dedication is taken and the pride behind it is priceless.
If you are new to niche perfumery, Welcome! It is truly an exciting and educational journey that will forever leave you breathless with so many wonderful fragrances to choose.
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